Russell Futcher All articles
Side Projects

The Five-Pound Rule: One Charity Shop Find, Seven Days, No Excuses

Russell Futcher
The Five-Pound Rule: One Charity Shop Find, Seven Days, No Excuses

Photo: ZEISS Microscopy from Germany, CC BY-SA 2.0, via Wikimedia Commons

My problem has never been a shortage of ideas. It's the opposite. I have a notes app with forty-one half-started projects in it and roughly the follow-through of a damp firework. So in early autumn I set myself a rule designed to make starting the only option.

The rules

  1. One item. Five pounds or less. Bought in person, from a charity shop, on a Saturday.
  2. It must be something I did not walk in looking for.
  3. Seven days from purchase to a finished thing — a piece of writing, a repair, a recording, a booklet, doesn't matter what, but it has to be finished.
  4. Show it to at least one other human being.
  5. No more than a tenner on extra bits and bobs. No fancy equipment.
  6. If it's rubbish, say so publicly. No quietly deleting it.

Rule two is the important one. Rule three is the one that hurts.

The find

Three shops along the same high street: a British Heart Foundation, an Oxfam, and a small hospice shop with a window display of ceramic ducks. I rejected a fondue set at £3.50 (tempting, but I don't have the friends for it), a bread maker (£4, still in the box, deeply ominous), and a video cassette of a 1994 cup final that someone had labelled with a biro.

Then, in a shoebox under a shelf of jigsaws: forty-two Kodak slides. Four pounds. The lid was held on with sellotape gone amber with age, and the label said, in blue biro, 'holidays'.

Somebody's entire decade of British holidays, in miniature, in cardboard mounts. A caravan park in Rhyl. A coach with a stripe down the side. A woman in a red anorak holding a small dog. A car park sign in Tenby. Someone's back garden, photographed with tremendous seriousness. No names anywhere.

Days one and two: resist

The instinct is to start making something immediately, which is exactly wrong. For the first two evenings I just looked at them, laying them out on the kitchen table in rows, then by decade, then by weather.

This is the random starting point doing its work. If I'd chosen the subject myself I'd have picked something I already liked and already knew how to write about, and the whole thing would have been stillborn. Instead I had a constraint dressed up as a mystery.

Days three and four: the slide-scanner I didn't buy

Real slide scanners cost money, and rule five said no. The workaround: sellotape a slide to a sheet of greaseproof paper taped over a bright window, then photograph it with a phone held close. It looks exactly as amateurish as it sounds and it works fine.

By Wednesday night I had thirty-one usable images and eleven that were beyond saving, which is its own kind of information.

Days five and six: the writing

The interesting problem was what to say about people you'll never know. The temptations were nostalgia, mockery, and making up a sad ending. All three are cheap and all three are dishonest.

So I set myself a caption rule instead: twelve words or fewer, present tense, no jokes, no invention. A woman in a red anorak becomes 'She is holding the dog because the dog does not like sand.' A blurry shot of a coach becomes 'Everyone is asleep except the driver and the person with the camera.'

Forty-two tiny captions. Then I laid them out as a booklet in a free document editor and had it printed at a local shop for £2.40, plus a staple.

Day seven: show it

I sent it to two friends and put four of the slides and their captions up here. One friend replied, 'This is the most 2026 thing you've ever done, and I mean that as a compliment.' Another asked whose holiday it was. I genuinely don't know. That's the piece, really.

What the constraint actually did

It replaced a blank page with a sorting problem. Deciding what to make from nothing is exhausting. Sorting forty-two slides into a sensible order is easy, and easy tasks generate momentum.

It made failure cheap enough to risk. Four pounds is a low-stakes bet. I didn't need the project to be good, only finished, which removed the fear that normally keeps things in the notes app.

It shortened the deadline to something my attention span could see. A week is short enough to feel urgent and long enough to be forgiving.

It let someone else pick the subject. Randomness is underrated as a creative director. A box of slides has content built in. It arrived with half the work already done and no taste of mine on it.

Round two, briefly

A week later I bought a wooden-handled screwdriver for £2.50 with a split handle. Glued, sanded, oiled with linseed, and written up in four hundred words about tools that outlive their owners. Slightly sentimental. I posted it anyway, because rule six exists precisely to stop me editing my own failures out of the record.

This Saturday, then

The rules are yours to borrow. What to look for: things with other people's handwriting on them, sets and incomplete collections, things that are almost broken, anything with a story attached that isn't yours.

A fiver and a week is a very small bet. The worst case is you own a fondue set.

All Articles

Related Articles

The Ledger Where the Returns Aren’t Money

The Ledger Where the Returns Aren’t Money

The Work Diary With the Dull Bits Left In

The Work Diary With the Dull Bits Left In

The Library Card Is a Productivity Tool: Working from Britain’s Public Libraries

The Library Card Is a Productivity Tool: Working from Britain’s Public Libraries